While Mercedes-Benz is indeed a renowned German vehicle brand known for its luxury cars, it has not traditionally focused on the production of motorcycles. BMW, on the other hand, has a long-standing history of manufacturing motorcycles and has a dedicated division, BMW Motorrad, specifically for that purpose. BMW Motorrad has developed a strong reputation for producing high-quality sports bikes.
It's important to recognize that companies specialize in different areas based on their expertise, brand identity, and market strategy. While Mercedes-Benz has excelled in the luxury car segment, BMW has carved a niche for itself in both the automobile and motorcycle markets.
That being said, Mercedes-Benz did collaborate with the Italian motorcycle manufacturer MV Agusta in the past to produce a limited number of high-performance motorcycles under the "AMG MV Agusta" brand. However, this partnership was relatively short-lived and did not result in ongoing production.
Ultimately, the decision to enter a specific market segment depends on various factors, including market demand, brand positioning, and strategic priorities. Mercedes-Benz has chosen to primarily focus on luxury cars, while BMW has invested heavily in motorcycles, including sports bikes, to cater to a different set of customers.