The purchase and use of Harley-Davidson motorcycles can vary greatly among owners. While some people do buy Harleys and keep them primarily as collectibles or investments, many Harley-Davidson owners are passionate riders who actively use and enjoy their motorcycles.
Harley-Davidson has a strong and dedicated community of riders who appreciate the brand's heritage, style, and the unique riding experience its motorcycles offer. Many Harley owners take pride in their motorcycles and regularly ride them for leisure, commuting, touring, or participating in motorcycle events and rallies.
That said, it is true that some individuals purchase Harley-Davidson motorcycles as collectibles or investments. They may choose to keep their bikes in pristine condition, sometimes with very low mileage, for the purpose of potential future value appreciation. These motorcycles may be displayed or stored in garages, and the primary focus is on their status as collector's items.
The company emphasizes the joy of riding and encourages owners to experience the open road on their motorcycles. While some owners may choose to keep their Harley-Davidson motorcycles as investments, the majority of Harley owners are enthusiastic riders who actively enjoy the thrill and freedom of riding their bikes.