It's important to note that companies like Harley-Davidson are made up of individuals who may have changed over time. The actions and decisions made by the company in the past may not necessarily reflect the beliefs or intentions of the current management or employees. It's also worth mentioning that societal attitudes and values evolve over time.
While it is true that Harley-Davidson had a strong association with certain subcultures in the late 1970s and 1980s, it's not accurate to attribute all the blame for any negative consequences solely to the company. It's essential to recognize that individuals make their own choices, and the responsibility for criminal activities lies with those who engage in them.
Harley-Davidson, like any business, must adapt to changing market demands and consumer preferences. If they are facing challenges in selling to the younger crowd today, it is likely due to a variety of factors, including shifts in consumer tastes, increased competition, economic conditions, and changing cultural attitudes. Companies often need to reassess their marketing strategies and product offerings to appeal to new generations of consumers.
Critically examining past actions and taking responsibility for any negative impacts is indeed important for any company. However, it's worth considering that blaming a company entirely for the actions of individuals in the past may oversimplify the complex factors that influence consumer behavior and market dynamics.